Something that comes up a lot in the Love & Badassery Motorcycle Club is the topic that marketing feels icky, slimy, manipulative (see last week’s post), and downright tiring. This makes sense. The Motorcycle Club attracts people with high-standards of integrity. So I’d like to share with you what I…

Is it just me or are you feeling tired of takedown culture as well? For clarity, I’m not speaking about accountability. I’m speaking about our particular brand of pitchforks and torches when someone screws up…or as mentor Tanya Geisler refers to it, “canonization/demonization”. …

Last week when I was talking about being an artisanal business owner (and neither Gucci nor Walmart — ICYMI you can read that post here), I asked you about your goals. What do you want from your business? What do you want in your life? But when we’re speaking about…

I’ve been chewing on something since I listened to a podcast snippet the other day. This person was talking about being very happy setting their business up as a “Walmart” model instead of a “Gucci” model — aka high volume vs high ticket. I love this for them: they’ve realized…

As much as I like to break the rules, there’s one I try very hard to abide by and it’s this: the 90 Day Marketing Rule. This rule says that what you do today, you will see the result in 90 days. Of course, life and business have flex and…

I was speaking with a client recently about our roles as leaders, as people who want to effect change in the world, as human beings who feel passionately about justice and equity. These conversations aren’t separate from the work I do, they’re an integral part of it. In order to…

Phew. This post was initially going to be about takedown culture. It was going to be about our particular brand of pitchforks and torches, and how we have a tendency to place online entrepreneurs up on pedestals where they can do no wrong until they make a mistake, at which…

I’m a karate parent and the other day, while I was sitting on the benches at the dojo, I was watching the kids doing their warm up routine. When we started going there, my kid couldn’t do a single sit up. But every week, twice a week, she did her…

Happy almost summer! In all this talk about regenerative business design, I thought you might want to peek behind the scenes on my own business a little. Summer is almost here and that brings a lot of changes around here. You probably already know that I live on a permaculture…