You know how caterpillars become butterflies? They turn themselves inside out and become a pile of goo before the beautiful transformation. And the truth is, transformations can feel like that: turning yourself inside out and become a pile of goo. I’m feeling that these days. Transformative. If I look back…

There’s a lot of hype around Consistency and if you’ve read any marketing book or hovered on IG for a little too long, you’ll have been inundated with messages that say “show up x times per day!” and “post x times with x hashtags” and “make sure you’re doing xyz…

This morning I was sitting out on my front porch in a big cozy sweater. My dog at my feet, crickets chirping, and the hazy grey of the morning burning off. I love mornings like this. They’re quiet and full of promise. The coolness of the mornings is one of…

Some days you will wake up doubting your choice into entrepreneurship. It doesn’t matter how many figures your bank account has or the praise heaped upon you by a recent client. There will always be days. Batten the hatches when these storms blow in. Hold tight to the truths that you…

No is the road to burnout. Vagueness is the road to imbalance. Yes is the road to solutions. We see this all the time in marketing. There are the folks who will use what you don’t want as a way of connecting you with their products. They’ll touch on pain…

What are you afraid to look at in your business? What do you do when your coach makes you look at the thing you don’t want to look at? Do you freak out and quit? Do you shut down? Do you stay open and talk about it but then continue…

I almost didn’t write this post. All week, this is what’s been going through my head: It’s been hot. I’ve been tired. I’ve been using a lot of creative energy for other projects. I didn’t have time. I wasn’t inspired. I didn’t like any of the ideas in my Swipe File. It’s been really fucking hot…

Do not compare yourself to the giants. Your comparison will only leave you feeling mired in issues of self-worth and inadequacy. We are a species that enjoys comparison, knows comparison, thrives on comparison: us vs. them. this vs. that. We know light because we know dark and vice versa. But…

A few years ago, I had a complete meltdown about my revenue. I wasn’t earning “enough”. My peers were claiming revenue 3 times mine. I couldn’t figure out what I was doing wrong. I started looking for new programs, new coaches, new mindset practices, new ways of making me “better”. …